Branding from 2.0 Group

The Foundry, branded by 2.0 Group

Powerful brands act as a touchstone. They tell your consumers what your company stands for, where it comes from and what it does in the marketplace that's distinctive and important.

Even great brands don’t do this on command. They do it as a result of ongoing investment and commitment -- so that in the midst of economic turmoil and doubt, they have a competitive advantage over others.

That's where we come in -- creating and managing great brands that offer one unifying idea, with many individual expressions that are as varied and unique as your customers. Among our branding services:

  • Brand Platform and Strategy Development
  • Corporate Identity
  • Market Analysis
  • Customer and Prospect Research
  • Messaging and Communication Strategy
  • Names and Naming Systems
  • Positioning Strategy
  • Product Packaging, etc.
  • SWOT Analysis